GEO vs SEO: What Businesses Need to Know About Ranking in the Age of ChatGPT
The way people search for information is changing drastically. Today, people are increasingly using generative AI technologies like ChatGPT, Gemini, and Perplexity for quick, straightforward responses, replacing Google as the primary source for queries. Thinking in terms of...
Common SEO Errors and How to Fix Them
A key component of increasing website visibility, generating organic traffic, and raising search engine rankings is search engine optimization, or SEO. However, a lot of websites have problems that can keep them from reaching their maximum SEO potential. These issues are...
SEO for Cybersecurity: How to Improve Your Ranking and Keep Your Site Safe
To reach businesses and individuals in need of protection in an increasingly digital world, cybersecurity companies must have a strong online presence. This industry faces its own unique set of challenges, including intense competition and the need to balance website...
Schema Markup Validator: Improve SEO & Fix Common Errors
Optimizing your content for search engines is often the key to staying ahead of the competition in the world of digital marketing. The organized language known as “schema markup” serves as a mediator between search engines and the information on your website. But what exactly...
FTC Passes Click-to-Cancel Rule for eCommerce & SaaS Services
Did you know it is now legally required to make subscription cancellations simpler? It’s not only something that customers want, but it’s an effort to end their frustration with convoluted cancellation procedures in subscription-based services. The Federal Trade Commission...
